Still don’t feel our target audience is heavily influenced by any form of social media. It still tends to be printed media that they go for, maybe thier advisors/children are influenced, but at the end of the day it usually seems to come down to one thing – and it’s not price – it’s the personality of the sales advisor.
Thankfully the days of the double glazing style sell – ex-demonstration / ex-exhibition unit or “since you’re such a nice couple I’ll phone my manager and get you a better deal if you sign today” are now techniques that are starting to disappear, but there are still one or two of them still about.
No. 36 looks like an interesting company!